Upshift Urban Car Subscriptions - Flexible Monthly Pricing Plans
The alternative to a full-time car lease
Feels like car ownership, without the ownership.
All the benefits of a premium car for your regular commutes, errands, and getaways—without parking headaches, insurance paperwork, or maintenance anxieties. One predictable, all-inclusive monthly membership. A clean, insured 2026 Toyota Corolla hybrid delivered to your door when you need it.
Membership for people who drive, but don’t want to own.
Choose the plan that matches how often you’re actually behind the wheel. No long-term leases. No ownership baggage. Just a car that appears when you need it and disappears when you don’t. Everything included but gas and tolls.
Occasional Driver
$499/month
+$199 one-time setup
Regular errands, weekend trips, or up to once-a-week commute
- 4 full days of driving per month
- 250 miles included per month (3,000 miles/year)
“For the price of a parking spot, I get freedom — thanks to Upshift.” – Jörg S.
Flex Commuter
$899/month
+$199 one-time setup
Best for commuting up to 2 days per week
- 8 full days of driving per month
- 500 miles included per month (6,000 miles/year)
“Having a car available exactly when I want it, without worrying about parking or insurance, is a game-changer.” – Viktor M.
Midweek Commuter
$1,299/month
+$199 one time start fee
Best for commuting up to 3 days per week
- 12 full days of driving per month
- 750 miles included per month (9,000 miles/year)
“No car payments, no insurance bills, no parking garage costs — just smart, sustainable living.” – Clare K.
How your fractional subscription works:
We Deliver: Book your days via the app. A clean, fueled hybrid is delivered right to your door.
You Drive: Insurance is fully covered. Go where you need to go. If you don’t use all your days this month, they roll over 1 month. Midweek included, drive any Saturday, Sunday, or holiday for an extra $19/day.
We Park It: When you’re done, just park it. We pick it up and handle the cleaning, maintenance, and storage. Don’t pay for an expensive city parking garage space on a car you hardly drive.
Built for people who value their time. Upshift replaces the hassle of owning or renting with a single membership that includes delivery, insurance, and maintenance.
| Upshift | Carshare Zipcar |
Rental car Enterprise, Turo |
Subscription, leasing, buying Sixt Plus, OEM |
|
|---|---|---|---|---|
| Cost / mo ¹ | $499 / mo | $484 / mo | $648 / mo | $1,353 / mo ² |
| --- | --- | --- | --- | --- |
| Delivered on demand | ||||
| Always gassed/charged | ||||
| Insurance included | ||||
| Always available | ||||
| Personalized | ||||
| Always clean | ||||
| Always maintained | ||||
| Always repaired |
¹ Includes insurance for a new Toyota Corolla hybrid driven 4x/month in San Francisco. $199 start fee, gas, and tolls not included.
² Car payment, parking and insurance.
Ready to stop thinking about your car?
Choose your membership, set how often you drive, and we handle the rest—delivery, insurance, maintenance, and storage.
“Getting a car was a nightmare. Upshift solved it. I know exactly which car I’m getting. It’s always delivered clean, maintained, and on time. Transparent pricing makes budgeting stress-free. The experience is seamless.”
– Viktor M.
View Upshift member testimonial videos here:
Popular questions
What is the start fee? We charge a one-time $199 fee to cover the cost of registering and delivering new vehicles to our fleet. If you’re not satisfied within 30 days, we’ll refund it.
How do days work? Each “day” is up to 24 hours — even if it spans two calendar days. Unused days roll over for one month.
What is included in my plan? Everything except gas and tolls, which are billed at cost. Your car comes clean, maintained, and stored between uses. Plans include mileage-based insurance, roadside assistance, and support via email, phone, or SMS. Weekends and holidays are $19/day or upgrade your plan to drive any day as part of your plan.
I drive less than once per week. Is this for me? If you only need a car a few times a year, rentals are better. Upshift is designed for people who need a car for their weekly routine like regular commuting, hiking, surfing, golfing, or getting your dog to the beach. Upshift is designed for members who drive around 1-3 times per week and want a dependable car solution without owning one. If you only need a car once every few months, or primarily for long, high-mileage weekend road trips, occasional rentals may be a better fit.
How does delivery work? We’ll park the car in a legal spot within 2 blocks of your address. Just unlock it with the app and drive. No one to meet. No paperwork. No keys needed. When you’re done, park anywhere legal for at least 2 hours in our San Francisco zone.
What happens if a car is not available when I need one? Book 24+ hours ahead and we guarantee a car. If we ever fall short, we’ll reimburse up to $100/day for rental, carshare, or rideshare (plus insurance) in exchange for 1 day and 60 miles of credit.
Testimonials
Environmentally conscious alternative to car ownership
An elegant way to get around owning or leasing car. Flexibility, being environmentally-conscious, and just an excellent way to be mobile.
Adam B.
I’ve completely changed the way I think about cars and transportation
For as long as Upshift can deliver for me, I will subscribe. For as long as they’re around, I’ll decline to own a car. And I’ll save a ton of money in the process.
David J.
Like I own a car without the worries
Since becoming a monthly subscriber, I feel like I have my car back again. Like I own a car without the worries or cost of keeping it around all the time.
Sam M.